SmugMug is great for galleries. But what about the rest of your business?
PicPro gives you galleries plus booking, CRM, contracts, payments, and AI tools—all in one platform.
Everything you need to run your photography business in one place. No juggling multiple tools.
More features at a lower price. Save $700+/year compared to using multiple separate tools.
Built-in AI for website building, content generation, and workflow automation. SmugMug has none of this.
Side-by-side breakdown of what you get
| Feature | PicPro | SmugMug |
|---|---|---|
| Website & Portfolio | ||
| AI Website Builder | ||
| Portfolio Website | ||
| Custom Domain | ||
| Modern Templates | Limited | |
| Client Galleries | ||
| Password-Protected Galleries | ||
| Client Downloads | ||
| Download Tracking | Basic | |
| Client Favoriting | Limited | |
| Unlimited Storage | ||
| Business Tools | ||
| Online Booking & Scheduling | ||
| Full CRM | ||
| Digital Contracts & eSign | ||
| Automated Reminders | ||
| Payment Processing | ||
| Transaction Fees | 0% | 0% |
| AI & Automation | ||
| AI Content Generation | ||
| AI Image Generation | ||
| AI Video Generation | ||
| Pricing | ||
| Starting Price | Free | $25/mo |
| Pro Plan | $22/mo | $31/mo |
Everything SmugMug offers, plus so much more
SmugMug + other tools vs PicPro all-in-one